{"id":30265,"date":"2020-12-05T09:31:29","date_gmt":"2020-12-05T09:31:29","guid":{"rendered":"https:\/\/350ppm.co.uk\/?p=30265"},"modified":"2020-12-05T09:31:29","modified_gmt":"2020-12-05T09:31:29","slug":"environmental-finance-news-350-ppm-ltd-01-12-2020","status":"publish","type":"post","link":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/","title":{"rendered":"Environmental Finance News 350 PPM Ltd \u2013 01.12.2020"},"content":{"rendered":"<h1>Environmental Finance News &#8211; 350 PPM Ltd<\/h1>\n<h2>350 PPM hand picks cutting edge environmental projects to showcase their proposals to its highly regarded environmental investor base<\/h2>\n<h1>Company News<\/h1>\n<p><img decoding=\"async\" width=\"1766\" height=\"136\" src=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/green_projects.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/green_projects.jpg 1766w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_green_projects-300x23.jpg 300w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_green_projects-1024x79.jpg 1024w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_green_projects-768x59.jpg 768w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_green_projects-1536x118.jpg 1536w\" sizes=\"auto, (max-width: 1766px) 100vw, 1766px\"><br \/>\n<img decoding=\"async\" width=\"300\" height=\"79\" src=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_Unknown-300x79.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_Unknown-300x79.jpg 300w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/Unknown.jpg 439w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\"><\/p>\n<table role=\"presentation\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td>This month we\u2019re looking at what makes a successful startup. UK Government statistics show that 672,890 businesses were set up in the 2018\/19 tax year. On average 20% of new businesses fail in their first year and between 50 &amp; 60% are expected to fail within 3 years. So, what is it that separates the wheat from the chaff? According to Investopedia and UK Government statistics, one of the main reasons businesses fail, is they neglect to investigate their market properly. \u201cYou have to find an opening or unmet need within a market and then fill it rather than try and push your product or service in\u201d. A good business starts with a solid and realistic business plan. Once written, it is important that it is adhered to and budgets, strategies and targets are met. Other classic reasons for failure include lack of funding, lack of focus and failure to execute a successful sales and marketing plan. The continued focus on green finance , ESG and renewables post Covid is encouraging for us and the businesses we champion.&nbsp;<\/p>\n<p><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Top 10 Startup Mistakes<br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 100 First Hits &#8211; Infographic<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><img decoding=\"async\" width=\"960\" height=\"720\" src=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/100-First-Hits-Pie-Chart.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/100-First-Hits-Pie-Chart.jpg 960w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_100-First-Hits-Pie-Chart-300x225.jpg 300w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_100-First-Hits-Pie-Chart-768x576.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\"><br \/>\n<a href=\"https:\/\/350ppm.co.uk\/register\/\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nRegister for an Introduction<br \/>\n<\/a><br \/>\n<img decoding=\"async\" width=\"768\" height=\"384\" src=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_storelectric-2by1-768x384.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_storelectric-2by1-768x384.png 768w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/1_storelectric-2by1-300x150.png 300w, https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/storelectric-2by1.png 911w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\"><\/p>\n<p>Storelectric have won yet another award for Best Compressed Air Energy Storage Projects Developer 2020 in the European Enterprise Awards run by EU Business News. This is another in the long series of awards their storage technologies and business have won, a measure of the opportunity they provide to investors into their business and\/or their first plants.<\/p>\n<p><img decoding=\"async\" width=\"205\" height=\"65\" src=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2024\/07\/plastic_green_logo_new.png\" alt=\"plastic_green_logo_new\" loading=\"lazy\"><\/p>\n<ul>\n<li>On-going Q&amp;A with HMRC on obtaining SEIS \/ EIS approval.<\/li>\n<li>Positive discussions with funders for project financing.<\/li>\n<li>Assessing additional project sites for pipeline development.<\/li>\n<li>Further due diligence preparation of supporting documentation.<\/li>\n<li>Submission of grant application to Innovate UK.&nbsp;&nbsp;<\/li>\n<\/ul>\n<p><a href=\"https:\/\/350ppm.co.uk\/register\/\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nFind out more<br \/>\n<\/a><br \/>\n<a href=\"https:\/\/350ppm.co.uk\/register\/\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nFind out more<br \/>\n<\/a><\/p>\n<h1>Investment &amp; Research<\/h1>\n<p>For an overview of 350 PPM\u2019s current projects or sector-specific research from 350 PPM\u2019s in-house research team, request so here:\u200b<\/p>\n<p><a href=\"https:\/\/350ppm.co.uk\/register\/\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nRegister for an Introduction<br \/>\n<\/a><\/p>\n<h1>Industry Insight<\/h1>\n<h1>\n\t\t\t\t\t\tClean Technica &#8211; 17 June &#8217;20<\/h1>\n<p>Goldman Sachs Sees $16 Trillion Investment In Renewables By 2030<br \/>\n<a href=\"https:\/\/cleantechnica.com\/2020\/06\/17\/goldman-sachs-sees-16-trillion-investment-in-renewables-by-2030\/\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nFind out more<br \/>\n<\/a><\/p>\n<h1>\n\t\t\t\t\t\tEdie &#8211; 16 November &#8217;20<\/h1>\n<p>European Investment Bank unveils \u00a31trn green investment plan through 2030<br \/>\n<a href=\"https:\/\/www.edie.net\/news\/6\/European-Investment-Bank-unveils--1trn-green-investment-plan-through-2030\/?adfesuccess=1\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nFind out more<br \/>\n<\/a><\/p>\n<h1>\n\t\t\t\t\t\tCarbon Brief &#8211; 18 Novmeber &#8217;20<\/h1>\n<p>Media reaction: Boris Johnson\u2019s \u201810-point\u2019 net-zero plan for climate change<br \/>\n<a href=\"https:\/\/www.carbonbrief.org\/media-reaction-boris-johnsons-10-point-net-zero-plan-for-climate-change\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nFind out more<br \/>\n<\/a><\/p>\n<h1>\n\t\t\t\t\t\tCurrent &#8211; 19 November &#8217;20<\/h1>\n<p>Investment must double to \u00a3400bn over next decade for UK to reach net zero<br \/>\n<a href=\"https:\/\/www.current-news.co.uk\/news\/investment-must-double-to-400bn-over-next-decade-for-uk-to-reach-net-zero\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nFind out more<br \/>\n<\/a><\/p>\n<h1>\n\t\t\t\t\t\tThe Guardian &#8211; 23 November &#8217;20<\/h1>\n<p>Investors plan major move into renewable energy infrastructure<br \/>\n<a href=\"https:\/\/www.theguardian.com\/environment\/2020\/nov\/23\/investors-plan-major-move-into-renewable-energy-infrastructure\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nFind out more<br \/>\n<\/a><\/p>\n<h1>\n\t\t\t\t\t\tEdie &#8211; 24 November &#8217;20<\/h1>\n<p>UK climbs to fifth for global renewables market outlook<br \/>\n<a href=\"https:\/\/www.edie.net\/news\/10\/UK-climbs-to-fifth-for-renewables-market-attractiveness\/?utm_source=dailynewsletter,%20edie%20daily%20newsletter&amp;utm_medium=email,%20email&amp;utm_content=news&amp;utm_campaign=dailynewsletter,%20ed604bf771-dailynewsletter_COPY_936\" target=\"_blank\" role=\"button\" rel=\"noopener noreferrer\"><br \/>\nFind out more<br \/>\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Environmental Finance News &#8211; 350 PPM Ltd 350 PPM hand picks cutting edge environmental projects to showcase their proposals to its highly regarded environmental investor base Company News This month we\u2019re looking at what makes a successful startup. UK Government statistics show that 672,890 businesses were set up in the 2018\/19 tax year. On average [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":30267,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47,70],"tags":[55,101,60],"class_list":["post-30265","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-updates","tag-350-ppm-ltd","tag-environmental-finance-news","tag-renewable-money-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Environmental Finance News 350 PPM Ltd \u2013 01.12.2020<\/title>\n<meta name=\"description\" content=\"350 PPM: Our monthly Environmental Finance News Mailer for December is now out. Its a combination of our company news and some industry news.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Environmental Finance News 350 PPM Ltd \u2013 01.12.2020\" \/>\n<meta property=\"og:description\" content=\"350 PPM: Our monthly Environmental Finance News Mailer for December is now out. Its a combination of our company news and some industry news.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"News and Events\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-05T09:31:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2020\/12\/Article-6-14.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"722\" \/>\n\t<meta property=\"og:image:height\" content=\"409\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/\",\"url\":\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/\",\"name\":\"Environmental Finance News 350 PPM Ltd \u2013 01.12.2020\",\"isPartOf\":{\"@id\":\"https:\/\/350ppm.co.uk\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2020\/12\/Article-6-14.jpg\",\"datePublished\":\"2020-12-05T09:31:29+00:00\",\"author\":{\"@id\":\"https:\/\/350ppm.co.uk\/blog\/#\/schema\/person\/230c96fa1764157602f8abcc897c8914\"},\"description\":\"350 PPM: Our monthly Environmental Finance News Mailer for December is now out. Its a combination of our company news and some industry news.\",\"breadcrumb\":{\"@id\":\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#primaryimage\",\"url\":\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2020\/12\/Article-6-14.jpg\",\"contentUrl\":\"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2020\/12\/Article-6-14.jpg\",\"width\":722,\"height\":409,\"caption\":\"Environmental News Mailer\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/350ppm.co.uk\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Environmental Finance News 350 PPM Ltd \u2013 01.12.2020\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/350ppm.co.uk\/blog\/#website\",\"url\":\"https:\/\/350ppm.co.uk\/blog\/\",\"name\":\"News and Events\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/350ppm.co.uk\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/350ppm.co.uk\/blog\/#\/schema\/person\/230c96fa1764157602f8abcc897c8914\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/350ppm.co.uk\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ea991a5dfe413bf7551f7c7d940ace56e0ca566959a5a5853f83a266fe1bbdf5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ea991a5dfe413bf7551f7c7d940ace56e0ca566959a5a5853f83a266fe1bbdf5?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/350ppm.co.uk\/blog\"],\"url\":\"https:\/\/350ppm.co.uk\/blog\/author\/admin_350ppm\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Environmental Finance News 350 PPM Ltd \u2013 01.12.2020","description":"350 PPM: Our monthly Environmental Finance News Mailer for December is now out. Its a combination of our company news and some industry news.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/","og_locale":"en_GB","og_type":"article","og_title":"Environmental Finance News 350 PPM Ltd \u2013 01.12.2020","og_description":"350 PPM: Our monthly Environmental Finance News Mailer for December is now out. Its a combination of our company news and some industry news.","og_url":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/","og_site_name":"News and Events","article_published_time":"2020-12-05T09:31:29+00:00","og_image":[{"width":722,"height":409,"url":"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2020\/12\/Article-6-14.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/","url":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/","name":"Environmental Finance News 350 PPM Ltd \u2013 01.12.2020","isPartOf":{"@id":"https:\/\/350ppm.co.uk\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#primaryimage"},"image":{"@id":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#primaryimage"},"thumbnailUrl":"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2020\/12\/Article-6-14.jpg","datePublished":"2020-12-05T09:31:29+00:00","author":{"@id":"https:\/\/350ppm.co.uk\/blog\/#\/schema\/person\/230c96fa1764157602f8abcc897c8914"},"description":"350 PPM: Our monthly Environmental Finance News Mailer for December is now out. Its a combination of our company news and some industry news.","breadcrumb":{"@id":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#primaryimage","url":"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2020\/12\/Article-6-14.jpg","contentUrl":"https:\/\/350ppm.co.uk\/blog\/wp-content\/uploads\/2020\/12\/Article-6-14.jpg","width":722,"height":409,"caption":"Environmental News Mailer"},{"@type":"BreadcrumbList","@id":"https:\/\/350ppm.co.uk\/blog\/environmental-finance-news-350-ppm-ltd-01-12-2020\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/350ppm.co.uk\/blog\/"},{"@type":"ListItem","position":2,"name":"Environmental Finance News 350 PPM Ltd \u2013 01.12.2020"}]},{"@type":"WebSite","@id":"https:\/\/350ppm.co.uk\/blog\/#website","url":"https:\/\/350ppm.co.uk\/blog\/","name":"News and Events","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/350ppm.co.uk\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/350ppm.co.uk\/blog\/#\/schema\/person\/230c96fa1764157602f8abcc897c8914","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/350ppm.co.uk\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/ea991a5dfe413bf7551f7c7d940ace56e0ca566959a5a5853f83a266fe1bbdf5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ea991a5dfe413bf7551f7c7d940ace56e0ca566959a5a5853f83a266fe1bbdf5?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/350ppm.co.uk\/blog"],"url":"https:\/\/350ppm.co.uk\/blog\/author\/admin_350ppm\/"}]}},"_links":{"self":[{"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/posts\/30265","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=30265"}],"version-history":[{"count":0,"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/posts\/30265\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/media\/30267"}],"wp:attachment":[{"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=30265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=30265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/350ppm.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=30265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}